There’s never been a greater need than now to reimagine the impact that patient support programs can deliver as therapies become more specialized and complex. It brings a new emphasis on ensuring patients start their medications, reducing treatment discontinuation and elevating patient experience across the journey, embracing whole-person care. In this webinar, industry leaders will discuss the fundamental shifts manufacturers can make leveraging AI and Experience-driven interventions across a patient’s journey to predict and apply data-driven insights and recommended next-best-actions.

Key Takeaways

  • Market forces driving change for Patient Support & Engagement Programs
  • AI-enabled Patient Support Analytics approach that can generate deep insights into patient engagement, access support needs, and process efficiency
  • An optimal approach to utilizing advanced analytics and machine learning drives personalized engagement models and proactively predicts “Next Best Actions”
  • Gain a thorough understanding of the Caregivers’ changing role attributed to the increase in disease complexity and the specific challenges and needs

About the speaker

Nicholas Hart

President and Chief Executive Officer, ASCEND Therapeutics US

Ashish Gupta

Sr. Vice President and Head of Data & AI