Incedo Bolsters Digital and Analytics Capabilities with Expansion of Senior Leadership Team
Addition of Veteran Technologists Pratul Chopra and Shubhasheesh Anand Strengthens Incedo’s Strategic Focus in the Digital, Data and Analytics Arena
Santa Clara, CA — November 27, 2018 — Incedo, a Bay area headquartered technology solutions firm specializing in digital, data and analytics today announced that it has expanded its Digital & Analytics team with the addition of two strategic hires – Pratul Chopra, SVP and Head of Digital and Analytics and Shubhasheesh Anand, SVP and Head of Analytics Products and Master Data Scientist. Hiring Chopra and Anand is the latest step in Incedo’s endeavor to build end-to-end digital capabilities ranging from consulting to data science, engineering and operations execution that cut across organizational boundaries and deliver tangible business outcomes.
“Incedo has a fantastic set of clients that trust us to solve some of their most pressing business and technology problems,” said Nitin Seth, CEO of Incedo. “We are hearing directly from our Fortune 100 clients regarding the challenges they’re experiencing with digital transformation, and we are committed to helping them successfully navigate through these fast evolving spaces with the top tools and talent. In order to be the best, we must hire the best – and the recent addition of Pratul and Shubhasheesh to our team reinforces our leadership position in the broader technology, digital and analytics community and our relentless commitment to customer success.”
Chopra joins Incedo with nearly 20 years of cross-functional expertise spanning analytics, customer experience and design, strategy and technology functions. Prior to joining Incedo he served as the head of Strategy Deployment and Customer Experience Design at Flipkart. In previous roles he launched a startup venture, iShareRyde and held multiple leadership roles at Fidelity Investments and HCL Technologies.
“As we expand our digital solutions and services footprint, I look forward to continuing to drive customer success and performance. My primary focus will be on leading digital transformation engagements that deliver tangible business outcomes to Incedo’s clients,” said Chopra
A veteran technology leader with more than 25 years of experience working on a variety of consumer Internet business models, Anand specializes in large-scale data and analytics, advertising and marketplaces, product leadership and data driven business optimization. In earlier roles, Anand developed e-commerce, advertising and predictive analytics products at companies ranging from startups to more established players like Groupon. Anand also spent significant time at Yahoo! in diverse roles in advertising technology and data engineering.
“I am thrilled to step into this position and work jointly with Pratul and other members of the leadership team to conceive and drive Incedo’s analytics product offering and data science practice,” said Anand.
Incedo is a technology solutions provider specializing in Digital, Data and Analytics. Incedo has deep-rooted industry expertise in financial services, life sciences and communication engineering.
Headquartered in the Bay Area, Incedo has offices across North America and India.www.incedoinc.com
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