Customer Insights

Do. DECODE

We take an integrated, analytics/ ML
powered transformation approach to help our
clients deliver a superior customer experience

In today’s increasingly data rich world, Incedo’s end-to-end customer engagement approach, powered by Analytics/ML, enables our clients gain a deeper understanding of their customers.

Personalize product/service offerings, deliver superior omni-channel experience, minimize customer churn for a higher share of customer wallet and lifetime value.

Our Services

Customer Insights Framework

Achieve business impact and increase customer life-time-value by optimizing experiences and enhancing engagement across customer touch-points.

Integrated Customer Journey

 
Acquisition
  • Product, Pricing, Offer, Channel
 
Service
  • Issues, queries, claims
  • Channel mix
  • Service fulfilment & satisfaction
 
Growth
  • Cross sell/Up sell
  • Offers, Pricing
 
Retention
  • Churn management
  • Retention offers

Customer Touch-point Integration (Process & Technology)

AI/ML
Personalization Hub
Segmentation Engine
Intent Prediction Engine
A/B Testing Engine
Data Discovery
Customer Journey Analysis
Performance Dashboards

Enterprise Data Lake

Internal Data
Customer Attributes
Behavioral Attributes
Service Attributes
External data

life
sciences

life sciences

ML based engines that offer dynamic targeting and personalization to drive sustainable physician engagement. Organizations can optimize their market spend, enhance operational efficiencies and improve business.

communication
engineering

communication engineering

Improve customer lifetime value, manage marketing-spend decisions better, augment collections, and optimize network design with our end-to-end data analytics solutions.

financial
services

financial services

Leverage data science and analytics to gain actionable insights to offer product recommendations, personalized interest rates and personalized customer experience across channels.